Secrets to Building a Good Website

Your website is no Starbucks—that is, you don’t have the surefire benefit of a habit-forming chemical additive to keep readers elbowing their way on to your homepage as if you were giving away, say, Iced Grande Skinny Mocha Lattes (one cream, two sugars, please). But it doesn’t mean your content can’t be equally addictive. Want […]

5 Reasons Why Content Marketing IS The New SEO

Given Google and Bing’s recent revelation that social media is now a factor in determining website rankings, content marketing should be considered the number one search engine optimization strategy. For inbound marketers this totally makes sense, because frequently publishing high quality content and distributing it via social media is the best way to take advantage […]

All About SEO – Frequently Asked Questions

Q: “What exactly is SEO, why do I need it and how does it work. More importantly, what specifically do I need to do about SEO?” A: Simply put, SEO is the process of optimizing your website by improving the internal (behind-the-scenes web techy stuff) and the external (web content, pages, images, etc.) setup in […]

SEO Trends – What 2011 Holds for Us?

The most interesting area to look forward to is Search Engine Optimization (SEO), without which no website under the sun passes the fitness test. The SEO domain has got a tremendous boost owing to the growing popularity of social networking sites and various improvements in search technology. Social Media Optimization activities may include back links […]

Websites Rein In Tracking Tools

Major websites are moving to limit the number of tracking technologies like “cookies” spreading on their sites, hoping to keep lucrative data about visitors for themselves—and avoid privacy risks. More sites are counting the number of tracking tools—software that can clandestinely monitor people’s activities online—that are being installed on the computers of people who visit […]

Google Now Counts Site Speed As Ranking Factor

Google has kept a promise it made last year Site speed is now a ranking factor in Google’s algorithm, and is already in place for U.S. searchers. But Google also cautions web site owners not to sacrifice relevance in the name of faster web pages, and even says this new ranking factor will impact very […]