Social Media Landscape Nowadays

An SEO Diamond in the Rough: Online Reviews

There are a myriad of Search Engine Optimization (SEO) practices to look at when trying to improve the local search engine rankings for your business. Google, Bing and Yahoo each have their own algorithms that attempt to bring the user the most relevant and useful information possible when performing a search, but one relatively new […]

YouTube Launching Paid Subscriptions

YouTube is set to launch a paid subscription model for its specialist video channels as early as this week, according to a report. The move, which has been in development for months, aims to help channels finance a wider range of content such as television shows and films, and will serve as another source of […]

Google Takes Another Bite Out of SEO: Keywords

For search engine marketers — and the companies who depend on them — things just got a little tougher. SEO companies, most still reeling from the impact of Google’s Panda and Penguin updates, aren’t going to like what the CEO of LinkSmart reported in Forbes on Jan. 22. It’s not just links that are taking […]

SEO Isn’t What You Think It Is

Updates to Google’s algorithms mean that social engagement, rather than search engine trickery, yields top results. Marketers are buzzing from the aftershocks of Google’s recent most updates, code-named Panda and Penguin. Panda, which launched around February of 2011, started using artificial intelligence in new ways to enforce the best practices guidelines Google had long provided […]

Facebook losing on customer satisfaction

It’s got rivals beat on market penetration, but Facebook is getting low marks for satisfaction in a new customer-satisfaction survey, and that has one analyst firm suggesting that Mark Zuckerberg and company better watch their backs. Facebook scored 61 out of 100 on a satisfaction scale released today as part of the American Customer Satisfaction […]

Google+ Rolls Out New Look

Google announced on Wednesday that it is rolling out a significant redesign for its social networking platform Google+, which will allow users to create a more customized experience on the site. The company said it will introduce a variety of new features to the site in the next few days, from customizing apps and the […]