Recent research suggests two main trends for small businesses working to build their online presence have emerged; mobile optimization and content creation. These two trends support other statistics showing small business marketers are moving to invest more in digital marketing during 2013 and why you should focus on mobile and content today. At the end […]
How personalized emails inspire shoppers to take action (like spend money)
The UpTake: E-commerce sites might think that email is an old-fashioned way to reach customers, but with the ability to make these missives personalized, that’s all changed. While organic search is still the leading way for customers to find e-commerce sites and pull out their credit cards to buy, a new study by online retail […]
Internet Trends for 2013
Did you know Vine’s user base doubled from March to April? And nearly 150 million photos were shared on Snapchat last month, up from 60 million in February? Or that U.S. citizens, even in the homeland of both those apps, share much less online than people in Saudi Arabia, India and Indonesia? These stats and […]
Big International Social Networks Are Closing In On Facebook
Last year, Facebook marked a new milestone in its nine-year history. It lost users. While the network did pass the 1 billion monthly active user threshold globally in 2012, Facebook also lost 1.4 million U.S. monthly active users late last year, a small but symbolic decline. Nor was it the only network experiencing a slowdown. […]
New Yorker Launches ‘Strongbox’ for Anonymous File Transmission
The New Yorker on Wednesday launched “Strongbox,” an online system for sources to send files and messages to the magazine’s journalists with “a reasonable amount of anonymity,” as Senior Editor Amy Davidson put it. A source can use Strongbox to send information anonymously in the following way: First, they access the Tor network, which anonymizes […]
YouTube Launching Paid Subscriptions
YouTube is set to launch a paid subscription model for its specialist video channels as early as this week, according to a report. The move, which has been in development for months, aims to help channels finance a wider range of content such as television shows and films, and will serve as another source of […]