Internet traffic to soar (will quadruple in four years)

The amount of Internet traffic will quadruple over the next four years. That’s the prediction contained in Cisco Systems’ (Nasdaq: CSCO) annual Visual Networking Index Forecast, the company’s ongoing initiative to forecast and analyze Internet Protocol (IP) networking growth and trends worldwide. The index predicts annual global IP traffic to be 1.3 zettabytes by 2016. […]

The true value of social media

Last week’s hype surrounding the Facebook IPO centered almost entirely on the potential value of a user base approaching 1 billion people. Social media audiences and users have come to represent value. Coca-Cola alone has nearly 42 million Facebook fans, with almost half a million people talking about them at any given moment. Forty-two million […]

Insane Graphic Shows How Ludicrously Complicated Social Media Marketing Is Now

Maybe this is the reason General Motors went “mental” and pulled its Facebook ad budget. Digital marketing is confusing—really confusing—as this insane graphic shows (below). Trying to navigate through the various new social media categories, blogs, sharing sites, and social media firms is an absolute mess. This depiction of the digital marketing landscape was shown at […]

Companies struggle to manage customer feedback on Twitter, Facebook

With employee and customer feedback coming from phone calls, Twitter, Facebook, emails and other sources, companies can often get confused as to how to manage this information. And customer expectations are mounting. Information technology management is a problem for many businesses now that there are so many different forms of feedback. Nowadays, customers expect a […]

Google+ Rolls Out New Look

Google announced on Wednesday that it is rolling out a significant redesign for its social networking platform Google+, which will allow users to create a more customized experience on the site. The company said it will introduce a variety of new features to the site in the next few days, from customizing apps and the […]

DuckDuckGo Grows Another 50% Adds Cloud Features

DuckDuckGo, the little search engine that could, had another record month for traffic, up 50 percent to 45 million total direct searches for the entire month, an average 1.47 million per day, founder Gabriel Weinberg wrote in an email to users. “Thank you for helping to continue to spread DuckDuckGo,” Weinberg wrote. As part of […]