How often does this happen? You start the day with great intentions for barreling through a list of priorities. But at quitting time, you’ve only accomplished one: getting (most of) your email answered and filed. You congratulate yourself on having done that, though a nagging voice in the back of your head whispers that, really, […]
Category Archives: Communication
How to leverage Blogs, Twitter & Facebook for Corporate Success
By now virtually every company, big or small, hyper-local, global, and everything in between, knows that having an online presence is vital to its success. And with so many companies and startups resorting to doing their own marketing, PR, and social media strategies, the question turns to how they can do it best in a […]
Transformation of e-mail is under way
The rapid rise of other forms of electronic communication are transforming e-mail from a stand-alone application into one that incorporates mobile text, chat, instant messaging, Facebook, Twitter and online document sharing. One measure of that transformation is Facebook’s move last month to roll out a “modern messaging system” built atop the company’s wildly popular social-networking […]
4 Internet Marketing Trends For 2011
Online communities are now everywhere there is access and common objectives. Even social networks are interconnected themselves pushing and pulling content across various channels. For business owners, bloggers and marketers, we have to realize that the landscape is changing and will continue to shift towards attentive reach, not frequency. Instead of trying to reach broad […]
Facebook’s modern messaging system
Today, Facebook unveiled what it’s calling a “modern messaging system” which aims to make digital communication “seamless, informal, immediate, personal.” Facebook will give its users Facebook.com email addresses, but that’s not what makes this a big deal—what makes this really different is the fact that it brings together all users’ communications across e-mail, Instant Messaging, […]
A Labor Day Gift: Unplug!
There’s been a huge shift in the sheer volume of information consumed (an increase of 350% in the amount of information consumed daily between 1980 and 2008), and then a shift to pervasive interfaces (cell phones, smartphones, remote working, social networks, etc.) All this makes us all too available, all the time. That’s why disciplined […]