On April 24, Google introduced its Penguin update — a change to its algorithm that attempted to rectify issues associated with websites rich in low-quality links. These low-quality links include sponsored links, links referring back to unrelated websites, and those that refer back to sites whose anchor text repeat the same keywords, for example. In […]
Tag Archives: Website Ranking
For Social Media Marketers, SEO Is Much More Popular Than PPC
Social media marketers are much more likely to also use SEO in their marketing efforts than PPC, according to a new survey out today. Social Media Examiner announced the results of its fourth annual survey, which this year had replies from more than 3,800 social media marketers around the world. When asked what other marketing […]
How to Prep Your SEO for Google
Three simple steps to ensure the new Google algorithm doesn’t throw a wrench in your company’s search engine results. According to a statement released by Webimax, the new upcoming change in Google’s algorithm is expected to be the most substantial one in the history of Google search. More Information For more information go to: http://www.portfolio.com/resources/2012/03/19/steps-to-maximize-seo-with-new-google-algorithm
How Google’s +1 Button Affects SEO
Since the days of Google Buzz, the +1 button has been a mystery to users and content producers alike. It’s different from Facebook’s “Like” button, in that it doesn’t directly share content to a user’s social stream. But the cultivation of a social graph has long been the goal of Google, and its connection to […]
SEO Beats PPC & Social Media For Generating Leads
SEO is the number one source of leads for both B2C and B2B marketers, beating out both PPC and social media marketing in a recent survey of online marketers. But more of those surveyed say they plan to increase their social media marketing budgets in 2012, ahead of SEO and PPC. More Information For more […]
Thas also been a lot of talk about social rank signals. In this article, we’ll talk about recent Google algorithm changes as of January 2011 and discuss social rank signals. If you have a high PageRank Twitter profile, the links you tweet will have an effect on the search activity related to that link; it […]